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According to Mobile Marketer, the analysis firm IDC is predicting that by 2014, the mobile app industry will be generating revenues of approximately $14 billion. This would be a seven-fold increase from the current statistics. This means the industry will be growing from the roughly 10.9 billion app downloads in 2010 to the better part of 80 billion app downloads that they are expecting in 2014 (Mobile Entertainment).
The article quotes IDC’s vice president of mobile and wireless research as claiming that that app developers will “appify” just about every sort of interaction that occurs in the digital world as well as in the physical world (Mobile Entertainment). This is not be as far out there as it sounds, as so far we have seen apps that can do everything from helping you decide what to serve for dinner (including a detailed shopping list for the supermarket), to keeping up with your friends new music taste, to tracking fertility and pregnancy. Crazy, we know, but this app actually exists!
It will certainly be fascinating to see what the next years bring as far as apps go, and we are not just talking only monetarily. It will be interesting to see what else we will be able to accomplish with the help of handy mobile apps.
And keeping with the ‘app theme,’ in the coming months you will also see Sponsormob roll out new features for developers, so keep watching this space!