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Sponsormob’s experience at ad:tech San Francisco 2011

April 19th, 2011 by Talya

Several of us recently returned from San Francisco, California, where we exhibited at ad:tech San Francisco. The event was excellent, as it was last year, and we made many new contacts and were able to meet with several of our existing partners. We were also very happy that this year, unlike last year, our entire team made it to the show, thanks to no erupting volcanoes in Iceland or anywhere else. We had a great time and are already looking forward to spending time in San Francisco again next year!

Some of the highlights of the event were …

The Affiliate Marketing Awards

Hosted by Murray Newlands, the Affiliate Marketing Awards were introduced this year during ad:tech and were created to highlight the best in affiliate marketing. Sponsormob won awards for both Best Mobile Campaign and Best Affiliate Innovation. This was a tremendous honor and we are pleased to have been a part of the awards. As there were no official acceptance speeches for the awards, we will be blogging our “speech” within in the next several days, so keep an eye out for this! Pictures of the event have also already been posted and are worth taking a look at (if only to see our smiling faces after winning two awards!).

Networking events

The networking parties are always a big part of any trade show, and ad:tech was no exception. We enjoyed getting out to several of the parties, including Yahoo’s big bash, the party hosted by Engage at The Ambassador, and Advertise.com’s party, among others. The Affiliate Marketing Awards were also a good opportunity to network before the show started.

The city

Business trips of course should never be all work and no play, so we made sure to get out and enjoy San Francisco while we were there as well. For several people on our team, this was a first visit to San Fran. So we packed a lot of sight-seeing into a short period of time and had a great time doing it. We were able to visit Alcatraz, the Golden Gate bridge (one of our guys actually biked it!), Sausalito, and of course, the sea lions at Pear 39. Good eats were on the menu as well, and we enjoyed everything from burgers and milkshakes to Greek food.

So yes, this year’s ad:tech trip was a definite success and as always, we are looking forward to next year’s ad:tech San Francisco! Pictures of the event can be seen on our Flickr page.


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