Book launch with Marketing Börse – we are now published authors!October 4th, 2012 by Talya
We recently exhibited at Dmexco in Cologne and were also happy to be a part of the launch of the book, Leitfaden Digitaler Dialog, published recently by Marketing Börse. Our Sarah Christiansen and Heiko Kasper were authors of a chapter in the book on mobile marketing, sharing their thoughts and experience in mobile advertising. In their article, they cover the basics of mobile advertising, including how ads are served on mobile devices, opportunities in mobile, best practices in mobile advertising, and much more. And as the article spans 20+ pages, readers will more than likely learn a bit more than just the basics …
The book is one of several in a series called Leitfaden WOM Marketing, which offers tips and advice for companies on reaching customers through digital channels. The books cover monitoring and optimization of digital marketing, email communication, as well as mobile and social media, and are authored by various experts in the field of online and mobile advertising.
Here are photos of the book launch party at Dmexco, where you can see Sarah grinning and drinking champagne, obviously proud of the hard work she put into the article!
Dmexco 2012September 18th, 2012 by Talya
Dmexco, Europe’s largest digital marketing event held annually in Cologne, Germany, is now behind us. This year’s event was great, and apparently quite a few others thought so as well, as there were over 22,000 attendees. This year we exhibited at the event for the second time and very much enjoyed it, as it was a great conference and exhibition, and has truly has grown into a huge event. Dmexco was like many events for us (networking, talking, partying, working, exploring), but this year it was much larger and more international than it had been in the past, we really enjoyed it. You can see pictures and some of our impressions of Dmexco on our Flickr page, including Microsoft’s stand party in Bavarian style as well as the massive party at E-Werk, complete with go-go dancers …
Something else of interest at Dmexco this year was the publication of a new book on digital marketing called Leitfaden Digitaler Dialog (in German, obviously!) by Marketing Börse. Our Sarah Christiansen and Heiko Kasper co-authored an article in the book , discussing mobile marketing. The book was presented the first afternoon of Dmexco, and we are proud to now officially have published authors as part of our team!
DmexcoApril 6th, 2012 by Talya
This year we will once again be exhibiting at Dmexco, Germany’s largest digital marketing event, which is held annually in Cologne. This year the event takes place September 12-13 at the Koelnmesse, and several of us from our Berlin headquarters will be there. We don’t yet have the stand number, but as soon as we receive detailed information from the event organizers, we will update you. In the meantime, mark your calendars and plan to be in Cologne in September!
… Update! We now have a stand number at Dmexco – you can find us at Hall 7, A026. Details can be found here.
Sponsormob’s upcoming events: exhibitions and trade showsOctober 11th, 2010 by Talya
The next few months here at Sponsormob will be fairly quiet as far as external events (trade shows, exhibitions, etc.) go. Since we were recently in New York City for Affiliate Summit East and in Köln, Germany, for dmexco we don’t have any other big events planned before the end of this year.
But no worries, our break from exhibiting at trade shows won’t be all that long, and 2011 will see us out there in the public arena again. We’ll start out the year with a bang at the Wynn Hotel in Las Vegas, Nevada, at Affiliate Summit West, where we will host a meet market table on Sunday, January 9 2011.
Our next event will be ad:tech San Francisco from April 12-13. We enjoyed the ad:tech event in San Francisco last year, despite most of our people not being able to attend because of the volcano in Iceland that grounded hundreds of flights to and from Europe. (And yes, that was the actual reason for the absence of some of us, not a crafty excuse for missing work!). We are hoping that Mother Nature will cooperate a bit better in 2011 so that we can all get to ad:tech and make the most of it!
Of course, closer to these events we will remind everyone of where we will be and when. In the meantime, we can be found in our Berlin office. For anyone who plans ahead and would like to schedule a meeting for ether event, please contact us.
Dmexco 2010 and ad:tech LondonSeptember 20th, 2010 by Talya
Sponsormob participated as an exhibitor at last week’s dmexco,the digital marketing conference which took place in Cologne (Köln), Germany. Six of us where there, and we enjoyed being able to travel by car and rail rather than by plane. It was certainly a nice break from our usual conference travel! The exhibition was a success, with a large number of companies and brands being represented. We managed to give away a lot of great stuff, and our Sponsormob flashlights were probably one of the event’s most popular giveaways (because everyone needs a blue Sponsormob flashlight, right?). We will be posting pictures soon on our Facebook page, so stay tuned …
This week we will be on the road again, as Sponsormob will be visiting ad:tech London. We will not be hosting a booth this time, but our Publisher Manager, Verena Witkowski, will be there both days (Tuesday and Wednesday, September 21-22). She has several meetings lined up already but still has time available for anyone who would like to meet up with her. She can be contacted by email at firstname.lastname@example.org
dmexco September 15-16August 31st, 2010 by Talya
(photo courtesy of dmexco)
In two weeks, Sponsormob will be heading southwest to Köln (or Cologne, for those of us whose native tongue is English) to exhibit at dmexco. Dmexco is an international digital advertising event for everyone in the digital marketing and media industry. It is primarily geared toward advertisers, and It is actually Europe’s biggest digital marketing event, with approximately 300 exhibitors and around 15,000 guests. So where do we come in? Well, Sponsormob will be actually one of the exhibitors at dmexco this year. Six of us will be there, and you can find us in Hall 8 at E084. If you would like to arrange a meeting with us in advance, please use our contact form on our site. For anyone attending dmexco, we hope you stop by and visit us – we’re looking forward to it!